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Apple unveils new iMac, Mac mini

The “world’s best all-in-one desktop” features even more performance, a nano-texture display option, a 12MP Center Stage camera, and Thunderbolt 4 connectivity — all in a strikingly thin design.
Apple has announced the new iMac, featuring the powerful M4 chip and Apple Intelligence, in its stunning, ultra-thin design. With M4, the iMac is up to 1.7x faster for daily productivity and up to 2.1x faster for demanding workflows like photo-editing and gaming, compared to an iMac with M1.
With the Neural Engine in M4, iMac  is built for Apple Intelligence (AI), the personal intelligence system that transforms how users work, communicate and express themselves, while protecting their privacy. 
The new iMac is available in an array of new colours and its 24in. 4.5K Retina display offers a new nano-texture glass option.
iMac features a new 12MP Center Stage camera with Desk View, up to four Thunderbolt 4 ports and colour-matched accessories that include USB-C. 
The M4 takes iMac performance even further:
• Families, small businesses and entrepreneurs can fly through daily productivity tasks with up to 1.7x faster performance in apps like Microsoft Excel and up to 1.5x faster browsing performance5 in Safari compared to iMac with M1.• Gamers can enjoy incredibly smooth gameplay, with up to 2x higher frame rates than on iMac with M1.• Content creators can edit like never before, with up to 2.1x faster photo and video editing performance when applying complex filters and effects in apps like Adobe Photoshop and Adobe Premiere Pro5 compared to iMac with M1.• Compared to the most popular 24in. all-in-one PC with the latest Intel Core 7 processor, the new iMac is up to 4.5x faster.• Compared to the most popular Intel-based iMac model, the new iMac is up to 6x faster.
Pricing
iMac starts at B44,900 and B43,150 Baht for education, and is available in green, yellow, orange, pink, purple, blue and silver. It features an 8-core CPU, an 8-core GPU, 16GB of unified memory configurable up to 24GB, 256GB SSD configurable up to 1TB, two Thunderbolt/USB 4 ports, Magic Keyboard and Magic Mouse or Magic Trackpad.
iMac with a 10-core CPU and 10-core GPU starts at B51,900 and B48,400 Baht for education, and is available in green, yellow, orange, pink, purple, blue, and silver. It features 16GB of unified memory configurable up to 32GB, 256GB SSD configurable up to 2TB, four Thunderbolt 4 ports, Magic Keyboard with Touch ID, and Magic Mouse or Magic Trackpad.
Additional technical specifications include the nano-texture display option, configure-to-order options and accessories.
Mac mini
All‑new ultracompact design. Front and back ports. Fits, flexes and flies in any setup. The new Mac mini fits in your palm!
The new Mac mini is five-by-five inches of power and purpose. Redesigned around Apple silicon to unleash the full speed and capabilities of M4 and M4 Pro chips. With a wide array of ports, now on the front and back. Mac mini is the definition of efficiency — and the first carbon neutral Mac. 
With M4 and M4 Pro, Mac mini delivers performance and next-level AI capabilities. Both chips feature the world’s fastest CPU core, so everything feels snappy and fluid. Thanks to a powerful GPU with hardware-accelerated ray tracing, experience realistic game graphics and smooth 3D rendering. With AI, you have all kinds of features to supercharge productivity.
Store
With Apple Trade In, customers can trade in their current computer and get credit toward a new Mac. Customers can visit apple.com/shop/trade-in to see what their device is worth.
Apple Intelligence is available as a free software update for Mac with M1 and later, and can be accessed in most regions around the world when the device and Siri language are set to U.S. English. The first set of features is in beta and available with macOS Sequoia 15.1, with more features rolling out in the months to come.
Apple Intelligence is quickly adding support for more languages. In December, Apple Intelligence will add support for localised English in Australia, Canada, Ireland, New Zealand, South Africa and the U.K., and in April, a software update will deliver expanded language support, with more coming throughout the year. Chinese, English (India), English (Singapore), French, German, Italian, Japanese, Korean, Portuguese, Spanish, Vietnamese and other languages will be supported. 
Every customer who buys directly from Apple Retail gets access to Personal Setup. In these guided online sessions, a specialist will walk them through setup or focus on features that help them make the most of their new device. Customers can also learn more about getting started with their new device with a session at their nearest Apple Store. Visit apple.com.

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